Media Kit
Headshots, bios, talk abstracts and an introduction your emcee can read aloud. Copy what you need or download the full kit.
Three lengths. Use whichever fits your program or show notes.
Donna Rougeau is a speaker, author and AI search strategist based in Charlottetown, Prince Edward Island. She helps audiences understand how AI finds, checks and recommends businesses. Donna is Founder and Chief Information Architect of Protected by ALFIE Inc., a Search Engine Land author and co-host of the Reimagining Digital podcast.
Donna Rougeau is a speaker, author and AI search strategist based in Charlottetown, Prince Edward Island. With more than 30 years in technology, from assembler programming to AI-era search, she helps businesses make sure AI systems find true, current facts about them. Donna is Founder and Chief Information Architect of Protected by ALFIE Inc. She writes for Search Engine Land as a subject matter expert, co-hosts the podcast Reimagining Digital: Mastering Search with AI, and serves on two AI Hospitality Alliance working groups. Her talks use real cases, real numbers and plain language. She has written four books.
Donna Rougeau is a speaker, author and AI search strategist based in Charlottetown, Prince Edward Island. With more than 30 years in technology, from assembler programming to AI-era search, she helps businesses make sure AI systems find true, current facts about them. She has studied search patents since 2006. Donna is Founder and Chief Information Architect of Protected by ALFIE Inc. She writes for Search Engine Land as a subject matter expert, co-hosts the podcast Reimagining Digital: Mastering Search with AI, and serves on two AI Hospitality Alliance working groups. Her work with Georgian Court Hotel in Vancouver raised its AI readiness score from 42% to 66% in under three months. Her talks use real cases, real numbers and plain language, and they say what the evidence cannot show. Her books are The Basics++, Design | Decide | Develop | Distribute, The First One Up and The Chaiwallah’s Digital Secret.
Emcee introduction · about 40 seconds
Our next speaker has spent more than 30 years helping computers find the right information. Today she helps businesses make sure AI tells the truth about them. She writes for Search Engine Land, co-hosts the Reimagining Digital podcast and works with the AI Hospitality Alliance. She joins us from Charlottetown, Prince Edward Island. Please welcome Donna Rougeau.
More people now ask an AI assistant who to choose. AI checks facts before it recommends anyone, and when a business’s facts are out of date or disagree, it picks someone else. Donna shows owners what AI looks for and how to give it.
AI answers sound sure of themselves even when the source is weak. This session shows teams how to write information AI gets right: one clear fact per statement, a source it can check, and facts that stay current.
Responsible AI is more than a policy. It is people checking the work, a clear record of where each fact came from, and an AI step that says “I can’t verify that” instead of guessing.
A hands-on session. Participants check their own website and listings against a simple list and leave knowing which fixes to make first.
Anything not covered here, ask on the discovery call.
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